Elevation Event Photography
Event Photography
New marketing site + lifecycle email funnel that doubled inbound from event planners.
0%
Total Traffic Increase
0%
Referral Traffic Increase
The Challenge
A growing event photography studio with 80% of revenue tied to a single venue partner — one contract change away from crisis, and zero organic inbound to replace it.
How we did it
Portfolio Rebuild
Built a gallery site with a taxonomy structured for Google Images and event-type search — corporate, wedding, non-profit, and editorial categories each with dedicated SEO content.
Email Funnel
Built a lifecycle sequence from first inquiry to booking confirmation and post-event review request. Automated with conditional logic based on event type and lead time.
Local Search Domination
Optimized the Google Business Profile with category-specific photo sets and a citation network across 30 directories. Ranked in the local 3-pack for the top three event photography searches in Phoenix within 6 months.
What we delivered
- Gallery
- Booking System
Technologies & services
- Wordpress
- Photography
“We went from one venue partner driving everything to a steady pipeline of inbound inquiries from event planners who found us on Google.”
Owner
Elevation Event Photography