AZ DJ Academy
Music Education · Phoenix
Website rebuild and enrollment funnel for Phoenix's premier DJ training academy — growing course sign-ups and direct phone inquiry volume for owner Michael James.
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Course enrollment inquiries
+0%
Phone call volume lift
The Challenge
A Phoenix DJ training academy turning away prospective students who couldn't reach Michael James during studio hours — all enrollment required a phone call, capping growth at available call time.
How we did it
Academy Site Rebuild
Rebuilt the site with course pages for beginner, intermediate, and advanced tracks — curriculum details, instructor bio, student work showcase, and a booking CTA on every page.
Online Enrollment Flow
Built a self-serve enrollment flow with course selection, session scheduling, and a deposit payment option — eliminating the phone-only booking barrier that was capping class sizes.
Email Nurture
Built a prospective-student nurture sequence with orientation content, alumni testimonials, and an early-bird discount for the next session cohort — filling classes before the session opened.
What we delivered
- Course Catalog
- Enrollment Form
- Phone CTAs
Technologies & services
- Web Design
- Local SEO
- Email Marketing
“I've been working with CC 10+ yeras and couldn't be happier with the service I've received. They've built two amazing websites for us, and we get compliments on them all the time. I highly recommend CC for any web design work you're looking to create.”
Michael James
Google Review · 5★